Without effective marketing, the success of your business is an unlikely event. You need something that will do more than just reach your target audience; you need something that will resonate with current and prospective customers. But in this marketplace, that’s easier said than done. Times are changing and trends are shifting so rapidly that it can seem like the only consistent thing is their unpredictability. If your team is struggling to analyze mobile marketing and incorporate them into your brand, then it’s time that you get in touch with the experts. Speakers are proven professionals who understand the trends affecting internet marketing, branding, and sales, and they can share with your company techniques that will guarantee your online success.
Correct branding is a crucial step towards the right marketing strategies that will help you get ahead this year. Before anything else, you need to consider your brand, as it represents your company in a nutshell. The way you fashion your brand will affect how consumers perceive your product or services, and people will make assumptions about you according to the type of brand you’ve developed. A brand that’s been handled carelessly can do more damage than you thought possible, as consumers will also presuppose qualities in your company according to features you’re lacking or qualities you didn’t purposefully cultivate.
That’s why Robin Roffer delivers a speaking engagement that focuses on the power of branding. She talks about her success in the 90s with television marketing from which she turned her sights for online marketing solutions in the noughties. With the proven success of her brand strategies and online plans for such influential clients as NHL.com, PGA.com, and FoxKids.com behind her, Robin presents an engaging and knowledgeable step-by-step way to cultivate a successful online brand. Audiences will learn about why relevance in your brand messages is important and how storytelling can impact your success. Takeaways include how to create your personal brand strategy, as well as ways to keep on top of changing trends.
Keeping up with the ever-evolving marketplace is the main drive of another one of our celebrated speakers, Terry Jones. As the founder of Travelocity.com and Kaya.com, Terry understands the significance of online relevancy and innovation. His speaking engagements explore the importance of building digital relationships by harnessing social media. Websites like Twitter, Facebook, and Instagram may seem like second nature to those in their teens, but for those in the business world it can be waters that are too hard to navigate. During his engagements, Terry provides the paddle and the compass, sharing comprehensible and clear takeaways about how to use social media properly so that they become accessible tools for your business.
An established brand and effective presence on social media isn’t always common sense, even to a reputable business with an esteemed marketing team. As the trends continue to change for online marketing techniques, sometimes you need a little extra help with someone who has an outside perspective. When you do, make sure to involve those who have the experience, knowledge, and skills to interpret and analyze online marketing trends. If you think either Robin or Terry hold the key that will unlock online success for your company, give us a call. Or check out the other business professionals who apart of our Internet Speakers roster. Of course, if you have another online marketing expert in your mind for your next function, don’t hesitate to let us know.
Editor’s Note:
For other quality speakers either for motivational speaking or keynotes, or if you have another online marketing expert in mind for your next function, don’t hesitate to let us know!
