His international debut as a published author resulted from a 4 a.m. visit to a local coffee shop, simply by being willing to accept a challenge to just sit down, watch, listen and learn. Described as a “shock stick of clarity” and a “mind-bending idea generator”, this author, branding expert, and entrepreneur speaks at many national and international conferences, focusing on building brands that stick.
Combining humor, multi-media and in-the-trenches experience, Gair has shown hundreds of CEO’s how to obtain more mileage from their marketing dollar by creating their own iconic brands; in effect becoming the “Apple” or “Starbucks” of their specific market or category. His highly-acclaimed book, NUTS, BOLTS AND A FEW LOOSE SCREWS – available at Amazon.com and Chapters.ca – provides the framework for his keynotes and seminars and has catapulted him to stages with Richard Branson, Kevin O’Leary and Gene Simmons. Gair is also a sought after speaker for TEC Canada, the country’s leading CEO organization, as he facilitates branding workshops to the ‘best of the best’ in Canadian business.
Co-founder of The Seamless Brand™, a marketing firm that transforms companies by sharpening their message and anchoring their story, he is also a former broadcaster who racked up more than 10,000 interviews and 30,000 broadcasts in a two-decade Radio and Television career – which included a stint working alongside future Hockey Night in Canada host Ron MacLean.
Known as “The Branding Provocateur”, Gair plays golf in the 90’s, grooves on music of the 80’s and became a lifelong fan of the Pittsburgh Steelers back in the 70’s. Active in his community as a volunteer on many projects, he also completed his first marathon in 2005 with less than a week of preparation.
Like we said … a little unconventional.
Gair has delivered over 1,000 keynotes, seminars and workshops all over North America and the Caribbean to many different audiences—associations, businesses, and nonprofits — from entrepreneurs to engineers; from teachers to truck drivers. An obsessive and curious researcher, Gair customizes all of his programs for each individual audience and is constantly updating his material by staying on top of industry trends. Through a detailed pre-program interview, Gair aligns your organization’s values, challenges and needs with his content and philosophy.